Nº 1 · RigourRapid · NatRep · 48 hours
Robust data, delivered in 48 hours.
Nationally representative consumer data, built for decisions that can’t wait without compromising on quality or control.
FMC · 01

Nº 2 · What we deliver
Fast answers, with the
same control
When decisions can’t wait, neither can your data.
RigourRapid is built for clarity, consistency and quick decision-making.
01
Fast, nationally representative data
NatRep samples up to 1,000 in 48 hrs.
Access high-quality NatRep samples of up to 1,000 respondents quickly, giving you reliable data in as little as 48 hours when speed matters most.
02
Up to 10 custom questions
Proven framework, your questions.
Add your own questions to a proven framework, enabling rapid testing without the complexity of a full custom build.
03
Multi-market capability
Consistent methodology, comparable results.
Run studies across multiple markets with consistent methodology, enabling easy comparison and scalable insights.
04
Multi-language delivery
Accurate translation, consistent structure.
Surveys can be deployed in multiple languages, with accurate translation and consistent structure across markets.
05
Secure, standardised outputs
Analysis-ready, securely delivered.
All studies are securely hosted and delivered with clean, analysis-ready tables, so you can move straight from data to decision.
Nº 3 · Quality framework
Online data quality doesn’t happen by accident. It is engineered.
The data you receive has been checked, cleaned and verified before it reaches you — the result of rigorous validation, quality-assured panels and fieldwork standards that leave nothing to chance.
QC · 01
Pre-launch testing
- Questionnaire review for clarity and bias
- Survey programming and routing checks
- Sample sourcing from quality-assured panels
- Soft launch validation before full field
QC · 02
Live fieldwork monitoring
- Speeding and straight-lining checks
- IP and duplication monitoring
- Quota management and balancing
- Real-time fieldwork dashboards
QC · 03
Clean, structured outputs
- Fully labelled datasets
- Clearly structured Excel files
- Standardised tables ready for analysis
- Transparent fieldwork summary
Nº 4 · Where it fits
Built for the moments when clarity matters and time is short.
Whether that’s a concept read, a pre-launch pressure test or a rapid baseline. Send us a brief and receive robust consumer data within 48 hours for most markets.
Where RigourRapid fits
- Concept reads when launch dates are fixed
- Pre-launch pressure tests on copy and creative
- Rapid baselines for tracking programmes
- Pre-launch pressure tests on copy and creative
- Newsroom or trade-press research with tight deadlines
- Single-wave reads of nationally representative samples
Where it isn’t the right tool
- Bespoke methodologies and complex experimental designs
- Open-ended discussion or qualitative depth
- Longitudinal tracking or panel-cohort programmes
- Studies requiring more than 10 custom questions
Where your needs sit outside this scope, our bespoke research offering is better suited. We’ll guide you to the right approach at the outset.
Nº 5 · How it works
Standardised.
Built for speed.
Send us your questions, and we’ll review them for clarity and data quality. Once signed off, fieldwork begins. You’ll receive a confirmed delivery timeline upfront, and it won’t move.
Brief
Send us your questions and target audience.
Review
Researcher review for clarity, bias and data quality — refined where needed.
Field
Fieldwork begins immediately on a fixed, confirmed timeline.
Deliver
Clean, analysis-ready tables back to you within 48 hours.
Nº 6 · Why Rigour
Fast doesn’t mean loose.
The same standards run end-to-end: ISO-accredited, researcher-led, quality-assured. We just route the brief through a tighter, more predictable path.
Our approach
- Confirmed delivery timelines
You receive a delivery date upfront, and it doesn’t move. - Quality-assured panels
NatRep samples are sourced from panels we audit and validate. - Researcher reviews every brief
Questions reviewed for clarity and bias before fieldwork starts. - Standardised, analysis-ready outputs
Clean, labelled tables that go straight into your workflow. - ISO-accredited end-to-end
Trusted by organisations that demand data certainty, at speed.
Nº 7 · The result
Delivered on time. Every time.
Robust, NatRep data
Nationally representative samples of up to 1,000 respondents.
Fixed delivery dates
Confirmed timelines that don’t move once you sign off the brief.
Analysis-ready outputs
Clean, labelled, standardised tables straight into your workflow.
So you can move from data to decision without hesitation.

Nº 8 · Need some more?
Need it bespoke?
When the question is more nuanced than ten standardised items, our Custom Surveys service builds the study from scratch — your audience, your hypotheses, your decisions.
Bespoke questionnaire design, sample sourcing across niche B2B or global consumer, multi-language scripting, and analysis-ready outputs. The same data certainty as Rapid, with the depth of a full custom build.